This week, we discuss the complex streaming sports-licensing business and the challenge sports fans now face in finding and consuming games from MLB and the NFL. With both leagues pursuing exclusive streaming-only distribution deals, many consumers will now need cable or cable-like bundles to access all games. With MLB on Apple TV+, Peacock, ESPN, TBS and some RSN services, it's getting to be a complex mess. The NFL is also getting more complex, with Thursday night games now exclusive to Amazon Prime Video and not broadcast anywhere else, even in local markets. We debate the potential impact on the NFL and MLB regarding the future of fan viewership and engagement. 

Companies and services mentioned: Apple TV+, MLB, NFL, Amazon Prime Video, MLB.TV, Sinclair, Peacock, ESPN, TBS, MoviePass.

Podcast produced by Security Halt Media