Speaker 1 0:02

Welcome to this week's edition of the Dan Rayburn Podcast, the show that curates the streaming media industry news that matters most, unvarnished, unscripted and providing you with the factual data you need to know, without any of the hype, the Pulse of the Streaming Media Industry.

Speaker 2 0:23

Welcome to the Dan Rayburn Podcast. I'm Dan Rayburn, back this week, co-host Mark Donaghan. On Monday, april 14th, the week after the NAB show. Everybody should be back by now, I sure hope. If you're still stuck in Vegas, man, that's a long.

Speaker 3 0:36

NAB show for you. Yeah, we feel sorry for you.

Speaker 2 0:38

Yeah, yeah, yeah, I sure do, but we are back. I hope everybody got some rest anybody that went out. So what Mark and I are going to do is just recap what we saw, heard and experienced in 30 minutes. We're going to keep this really quick, short, to the point. Less is always more, as I like to say. The Streaming Summit in particular.

Speaker 2 1:02

I obviously am not tied into a lot of the NAB show. Well, I'm not tied into any of the content or the exhibit floor but I did get to spend more time in the exhibit floor this year, which we'll go to a little bit later in the show, in terms of what I saw, what you saw Overall. Another show, another show done. For me, it was my 76th show in 21 years Amazing Between StreamingMediacom and NAB. So you know you're always learning new things, no matter how many shows you do, so it definitely forces you to really stay on top of attention to details, which we tried to do this year for sure.

Speaker 2 1:37

Let's go through some show numbers. So the NAB puts out pre-registered numbers In 2025, this year they put out 55,000 was pre-registered. We did see Marks and people you and I both online talking about registration. Here's how many came, but that's not how many came. That's how many registered. So there's a difference there. There is. I also did see quite a few comments about okay, audience is down compared to pre-COVID.

Speaker 2 2:06

True, in 2018, the NAB said they had just over 103,000 pre-registered, but we can't be comparing this to seven years ago, interest rates on money, the big mergers that we've had. Think of since that seven years, how many mergers we've had of really large corporations such as Warner Bros and Discovery. So we've seen a lot of overlaps, a lot of layoffs as a result. It's not an apples as apples comparison. I also like to remind people the NAB also used to cover drones, uh, you know, audio in cars, uh, 3d vr. So the neb changes a lot of the content every year. This year, they added the sports summit, which which wasn't really about streaming on purpose, it was about production, and also, uh, on-air talent, uh, some other things tied to to sports well, they had a huge creator push yeah, they had a huge creator push.

Speaker 2 3:06

Yeah, they had a huge creator economy.

Speaker 3 3:07

Really big yeah, South Hall right.

Speaker 2 3:09

It's not an apples to apples. When you're looking at a show seven years ago, that said, were numbers down? Sure they were, but that's actually a good thing and we're going to get into how companies measure success and there's different metrics. Also, ibc, I see people saying, oh, ibc this or that, that's not a similar show. Ibc has a very strong exhibit floor but they don't spend a lot of time creating content. That's the opposite of NAB.

Speaker 2 3:35

The NAB had hundreds of speakers outside of the streaming summit, so so very different there. Now, on the economy side, I will say I had some speakers who were told Friday night before the show started, they were no longer allowed to speak or travel to the show. So, with what happened in the market, did that impact attendance at the streaming summit? Now it impacted paid attendance, I think marked by about 10 to 12%. It didn't impact overall attendance because we had more sponsors this year and they get tickets with their sponsorship to give out and I gave out 42 free tickets to people who were laid off. So the audience size was larger but paid tickets were down. What it was across the NAB, I don't know. I don't have access to those numbers, but the economy you don't work for the NAB?

Speaker 3 4:24

I don't know, I don't have access to those numbers.

Speaker 2 4:25

You don't work for the NAB, Dan? No, I don't work. I don't. People think I do. I know you don't see my email.

Speaker 3 4:32

You're Mr NAB.

Speaker 2 4:33

Well, yeah, it's you know, people don't understand how relationships work. Sometimes.

Speaker 1 4:37

That's okay.

Speaker 2 4:38

But you'll notice I don't have an email that says at NAB, at NAB. So no, they're a partner and I'm a contractor to them, so I don't have access to their data, only to the Streaming Summit. So we had over 500 for the Streaming Summit. The happy hour had 656 attendees, which was great and maybe a 1% margin of error there. I did see a few people left and came back and got scanned twice. That happens.

Speaker 3 5:04

Yeah.

Speaker 2 5:04

But about the same as last year. So overall I was very happy. The rooms were great. Second year in a row we were in the West Hall in the lobby there. Audio with Freeman was great Third party company we have to use in the building, so that was nice this year. All the video archives are actually going up today, Mark, as we speak.

Speaker 1 5:23

Thanks, to Mobion. Awesome, wow, that's fast.

Speaker 2 5:26

Yeah, maybe even by the time we drop this they're already up, but they should be up in the next. Call it 72 hours. Great, I've collected all the PowerPoints and slides that'll go up with it. I've got photos to come. One of the things, mark, I will improve on next year is just having dedicated resources to do more editorial coverage. We had a lot of great content collected, but then I just didn't have the time to get it up and I had seven speaking spots myself this year, which was more than usual.

Speaker 2 5:56

The CDM meetup we did Sunday night that was great. Got to talk to a lot of folks there. Netflix, disney a lot of the big boys were there Also hosted NASA for half a day, so that was super interesting. Ten vendors got to come and pitch NASA tied to encoding, codex, transmission, things of that nature, so that was great to have NASA there for half the day. Mark, I thought this was interesting. There was four people I noticed online providing their overall take in the NAB show who all commented it. It didn't focus enough on streaming. Uh, now, what was interesting was when I ran their their names through all the badge scans in all the streaming session rooms. None of them attended a single session. Oh, okay.

Speaker 2 6:42

So it makes for a great headline. Okay, oh man, the NAB didn't have enough streaming content and the focus wasn't. Yeah well, you didn't attend any of the streaming summit. So, I'm not surprised. That's what you're saying.

Speaker 3 6:53

Yeah.

Speaker 2 6:54

So we we had plenty. We had 72 speakers. We had two no shows. I was super happy with the content this year Also, just so listeners and you know attendees to the show understand the content this year. Uh, also just so listeners and you know attendees to the show understand the dynamics every year when you're the conference chairman of an event one, you don't get to pick all your speakers. So a couple people during my or after my cdn session mark that I hosted were like you know, you made a mistake by not having net on the panel. I was like guys, honestly, I invited, I can't make them attend, so they'll come, don't worry, just relax. It hasn't been that long since they did live events at that scale, they were doing yeah, exactly.

Speaker 2 7:36

But also interesting to note that a lot of attendees don't know about companies being in a quiet period, yeah, and they're not legally allowed to speak. So, for instance, netflix you know their earnings are this week, on the 17th. Also, you have Disney. Disney was there but they weren't speaking. But you have Disney working on a deal with Fubo right and regulators are looking at that. You also have Paramount, whose CTO, phil Weiser, was there last year as one of my keynotes but didn't speak this year. Why, well, the Sundance deal.

Speaker 2 8:09

So industry people need to realize that there are things that go on each year in the industry that keeps companies from speaking. But we had a lot of great companies just in terms of talking about real world things that they were doing, and that was the whole goal of the show. Now let's go into how companies define success. Mark, you saw the comments I left on someone's post where they were saying well, it's fewer attendees. You know the show's not as good. So the holy grail for any conference organizer is two things quality of attendee and then that quality in quantity.

Speaker 3 8:45

Yeah.

Speaker 2 8:46

But you always pick quality first.

Speaker 3 8:49

Well, you should.

Speaker 2 8:50

Well, true, that's a good point.

Speaker 3 8:53

You said you always.

Speaker 2 8:55

True, I always do.

Speaker 3 8:56

Yeah, exactly.

Speaker 2 8:57

I do. Okay, All right, If I told sponsors, hey, we're going to have a million people there but none of them are a fit for your product, they wouldn't be happy. So are numbers important? Yes, but keep in mind that exhibitors, sponsors and attendees look at different metrics Smaller companies there were some newer companies that were just looking at. We want exposure, we want visibility, we want to get out there, we want to talk to people, we want people to know who we are and what we do. It's a great way to do it. Others are looking at how many customers can we meet current customers at the show and do more business with them? Continue to build that relationship. Some vendors told me they have 40, 50 customer meetings through that entire week and that excited them. You have others, obviously, who look at how many badge scans did they get and, overall, how many of those badge scans closed within a certain period of time. So the sole metric of attendees is not the only metric that people are using.

Speaker 3 10:13

Yeah, quality matters. First, footfall wasn't down, but you could look around, you could feel it was slower, but everybody, even if they had slower traffic, commented but the quality was higher. And then everybody followed up with what you just said. I don't care if I talk to three people. If it's three people that I'm going to convert and they're going to convert into my product quickly. That's all I want to talk to. The number's bigger than three, but you get the point.

Speaker 2 10:47

Yes, and also you have over a thousand vendors at the show across all the halls. I don't know how many just in West Hall where I was, but I'm not going to call any vendors out by name. But there were also a few vendors who also popped in just in terms of the show floor last minute. And it's okay, you're taking a small space three weeks before. I don't necessarily expect you to get a lot of return on investment there because you don't have enough time to promote it.

Speaker 2 11:12

So, some also promoted a lot better than others.

Speaker 3 11:15

That's true.

Speaker 2 11:16

And that impacts who shows up. The other thing is there were a lot of comments online about things people noticed about chairs and all that, and all I'd say is about chairs is since COVID, we put out more chairs because people like to space themselves out more.

Speaker 3 11:29

Yeah.

Speaker 2 11:30

And that, just that, makes sense. So if you go to other conferences, even outside the NAB, just realize that we're putting out more chairs than we used to, just to give people more comfortability realize that we're putting out more chairs than we used to, just to give people more comfortability. That doesn't mean we were expecting the number of people to show up, based on the chairs that you see in the room. That's just the business of conference organizing. It changes every year. It's true.

Speaker 2 11:54

So let's do Mark. Let's talk the exhibit floor. So I got to go by and see Bitmovin. Let's talk the exhibit floor. So I got to go by and see bitmovin. Wowza, bright, cove, harmonic, seplex, high vision, vimeo, imax, zixi uh, quite a few, and I got there an extra day early compared to last year, so I had some more time on the show floor, which which was which was nice Interesting in that there wasn't a lot of talk about AI from a messaging standpoint on the outside of the booths.

Speaker 2 12:27

What people were actually trying to get across. As you walked by, I saw far too many generic, you know, end-to-end workflow, but it wasn't clear. Or the median entertainment solution yeah, but you didn't tell me what I yeah, so there was too much of that. Ai was certainly part of the show, but it was. It was more tied into the overall platform, as it should be, so I did like that.

Speaker 2 12:51

I also spent some time talking to some of the teams on the show floor before the booth actually opens. Like, wow, I thought was smart. They're like hey, come by and talk to our entire sales team that's here before we open, tell us what we should be looking out for, what are the releases that just came out, or what are you seeing? I thought that was really smart Intelligence and data. Last minute at a show like that is potentially going to change what your messaging is to those who come by the booth, so I was focusing on just with any of the vendors I talked. What's your elevator pitch? If I ask five of your reps here at the booth what you do? Well, they all tell me the same thing in three sentences.

Speaker 3 13:32

Yeah.

Speaker 2 13:33

Right. Messaging is everything. So it was good to get to see a lot of booths. I definitely thought many were too generic just in terms of the messaging and also Mark some of the booths. I don't. I don't understand why some of them build it to where it looks like a jail.

Speaker 3 13:52

It's just yeah with the meeting room in the center or in the corner and those walls and you don't see anybody.

Speaker 2 14:01

So sometimes you just you're limited in space and how you can do things. But I saw multiple booths where, you know, I'm like 6'2" almost, and I saw some booths that were clearly seven or eight feet tall walls and those walls were on three sides.

Speaker 3 14:15

Yeah.

Speaker 2 14:15

Why would I want to come in it? Just it wasn't inviting. And then I saw a couple booths that were really smart, where they had walls, but the walls were see-through.

Speaker 3 14:23

Yes.

Speaker 2 14:24

It was like mesh. I actually went up and I was like what is this? Stuff Like this is pretty cool. So I just thought some really took the time and effort to think about what is the experience if somebody comes by and are they going to want to come in Because you want to draw them in? We get that every year. I love just walking around and looking at the design who designed what booth with what messaging and what size footprint? What are they doing with it? And some clearly did a better job than others of that. But it was great to see the exhibit floor and spend a couple hours on it.

Speaker 2 14:59

And then I did a tour for some private tour for some executives uh, the sunday when it opened as well and walked through the entire west hall, going through every vendor I knew on the streaming side and pointing out to them what they were doing, what makes them unique. These, these executives were trying to come up to speed. So that's something I do as well. At times when people reach out, I do private tours of the show floor. So that was fun to do. Companies I sat with I sat with quite a few Hydraulics. That was super interesting. They recently closed an 80 million Series C funding round, so we'll talk about that next week in terms of the funding deals. There were also some acquisitions the week before NAB, but super interesting to sit with them. They're just they're crushing it in terms of what they're working on, so we'll cover more of that next show. And then I sat with Wowza, I sat with Fox, I sat with WBD, spent some time good amount of time talking to the Netflix team that was there CDN 77.

Speaker 2 16:04

They nicely provided coffee all day for both days and just super creative. You know they had a CDN sign, but it was coffee delivery network, so I thought that was good. I hadn't thought of that one. Yeah, so I was. I was super happy with the meetings I had. Companies were quick and to the point of yeah, 2018,. Even when I did a show with the NAB in 2018, I believe that was my first one we had attendees coming to even the streaming summit who knew what streaming was but were just there to kind of hang out yeah.

Speaker 2 16:49

And they didn't really have a business purpose of being there. It was like, well, the company's footing the bill for us to come to Vegas.

Speaker 3 16:54

Yeah.

Speaker 2 16:55

Yeah, and that's also just in. The streaming side has also changed.

Speaker 3 16:59

Yeah.

Speaker 2 17:00

So quality of the attendees key. Now, if we go into just content, I'm super happy with the content this year. We had some great speakers giving out information. So, mark, one of the most interesting ones to me was the CDN I called it CDN super session that I moderated with Fox, nbcu and YouTube, and the point of the session we all discussed beforehand. The two goals were one, educate the market and the audience on how complex large-scale live events really are, and two, let's debunk a lot of this nonsense that we see people writing on.

Speaker 2 17:42

LinkedIn, especially because of the edgio bankruptcy. So it was. It was great to hear from customers directly who you know. Fox and bcu were like there's no problem, there's no shortage of capacity, this idea that oh no, edgio went under, we can't find you know capacity. They're like that's ridiculous.

Speaker 3 17:57

We book capacity live streaming is over, right, it's not a problem. We're down a cdn, one cdn down right one cdn down.

Speaker 2 18:06

It's that's that doesn't change their business.

Speaker 2 18:08

Yeah, so that was good to hear. They talked a lot about latency, the trade, trade-offs, pros and cons, why they don't need ultra latency. We talked about 4k cdn leeching not a problem. Uh, sean from youtube did say he thought the problem with cdn leeching was there wasn't a great way to measure what is the actual financial impact to the company if it's happening, but too much made about about that. We also talked about the pulling caches in the last mile.

Speaker 2 18:38

Another one was was DIY, and I asked Fox flat out like why aren't you building your own CDN? And Mayer was very clear Well, that just is not a focus for us. We get more return on our dollars investing in other pieces of the workflow. The CDNs we use do it very effectively, even with their he mentioned the D2C service coming right. Their goal is not to build out a DIY CDN. But it was great because we had YouTube as our own CDN, obviously. You had NBCU as a hybrid, they have Comcast, last Mile Network, obviously, and they use third parties. And then you had Fox with 100% third party. So fascinating conversation. So that was one.

Speaker 2 19:20

And then second mayor from fox to the separate standalone hour presentation on the super bowl and he gave out stats that uh have never been given out before for the super bowl, for for streaming. So I thought that was that was awesome. Uh, I had never seen any company ever say, uh, just in terms of stats, from a QOE standpoint, what the rebuffer rate was. Well, it was 0.5%. Video startup times averaged one second. 4k viewership accounted for 28% of all streams. These are stats we've never gotten before. So that was awesome and I appreciate Fox doing that. And I also asked afterwards why did you give out those numbers when nobody else has? And Mayor said well, I want to encourage others going forward to also give them out. It helps us all. And he's right, peacock's got the Super Bowl in 2026. So once I have the video archives, I will definitely be tagging Rick Cordella at NBC Sports and saying hey, rick, maybe you can put these out next year too. So we'll see, but the Fox presentation was amazing. I'll have those slides up once the videos are ready.

Speaker 2 20:36

Youtube did a presentation. You saw, mark, how crowded the room was for that. That was a great technical presentation by four members of their team. Uh, tiktok did a did a chat with cdn77. Super interesting just to hear how tiktok thinks of cdn because obviously very unique global short porn yeah, very different than flicks, of course, in terms of long form and device being viewed on. So that was a great presentation. My chat with uh sky showtime super interesting and you know what? What really made that conversation for me, mark, was the fact that monty, the ceo was talking about, launched at an interesting time, right after the pandemic and also they don't focus on live sports and it's outside the US and I think they said it was in. I think he said in 19 different languages that the service is provided in across 22 markets, so a very unique way of doing it. Also, their package where you get 4k costs one dollar more per month. Think how that compares us services.

Speaker 3 21:49

So it's like ten dollars the conversation with uh monty.

Speaker 2 21:52

Was was great. Um, people will definitely love the video when that one's up yeah, it was good the lg uh, the lg conversation too, man, that was.

Speaker 2 22:03

That was just great in terms of talking with tony marlo. So cmo, lg ad solutions, because he was talking about the real world of what's going on in ctv today and what advertisers actually want, and we talked about different ad formats. In terms of carousel, he talked a little bit about what they're looking at in terms of shoppable still very early the challenges and measurement. He talked in detail about that. How do advertisers actually measure success with ads? So that was a great conversation. I felt like that conversation could have gone on forever.

Speaker 3 22:39

Yeah, and there was a good turnout in the room, you know which is always.

Speaker 2 22:44

I can tell you exactly the turnout for that, if you want, let's see so badge scans for that 138.

Speaker 2 22:53

Yeah, so that, yeah, that was good, pretty good, the the peak that we had in any one room. Uh, I think we have to look through all the badge scans again, but it was just under 200. Yeah, youtube, the cdn session, a couple of the big, big topics, and also, just naturally, those brands draw more people as well. Sure, and then the other one I did was was Matthew over at the trade desk talking about their Ventura TV operating system. So that was fascinating to me, mark, because I don't really care about TV OSs. I'll be honest with you. It's just there's a little too much.

Speaker 3 23:30

I feel the same way actually, yeah, but, but I found his talk interesting, so yeah same way actually, yeah, but, but I found his talk interesting.

Speaker 2 23:37

So, yeah, it was. Matthew made it clear of. This is the reason we're doing this in the market. This is the problem that we see. This is how we can allow content owners to get more ad dollars and keep more of the pie that they're giving away a lot right now, in some cases 50. This is how fragmented the space is. So that was a great conversation. I super, super enjoy just how specific Matthew was talking about what they're seeing with advertisers and the frustrations advertisers are having. And then, to wrap it up, I did the final session of the day talking about how to advance your career. We had a great turnout for that where I talked about the soft skills, as we call it, that you need to know to either get hired, to advance your career, how to speak intelligently and intelligibly, how to communicate with clarity, consistency and candor. That session went for more than an hour. People were asking questions. I took maybe 30 minutes of questions at least afterwards, one-on-one, and I took maybe 30 minutes of questions at least afterwards, one-on-one.

Speaker 2 24:47

So I was happy with just how many people attended and really want to make an effort to just learn. That's what it's about. So I'll do that session again next year. This was the second year I did it and I brought it back because last year when I did it, so many people said it was helpful. Yeah, and we have had more layoffs. Of course, just leading up to the show, we had additional layoffs, so I was happy to give away free tickets. People were very encouraged to be there and and also there were some meetings taking place in person Mark for jobs, prime Video. Someone from Prime Video stopped me and just said hey, here's what I'm looking for, and I said I have someone you could talk to right now. Are you free? He said, sure, and I walk in the next door to the room where they were sitting. Boom, they just. They had a conversation 10 minutes.

Speaker 3 25:32

Yeah, amazing.

Speaker 2 25:33

So that's what the show is about and that's why, as we said earlier, could you also Mark? The question I always say to people is would you really get to the people you want to if you also had to sort through tens of thousands of other people that were there?

Speaker 3 25:47

No.

Speaker 2 25:47

Yeah, it allows you to focus more.

Speaker 3 25:50

That's right so.

Speaker 2 25:53

I was super happy with it overall. I had great follow-up from the show. It's only been a couple days but, mark, I had 2,500 just over profile views on LinkedIn during the three days and I had 248 connection requests. I've gotten through almost all of them. I do check every single one individually. I don't always connect with people, but overall I was happy.

Speaker 2 26:20

I did get some feedback from from people, which was which was really helpful just in terms of here's what I'd like to see next year, like hey, could you do this like specific networking thing with this select individual group of people so we can meet others more of what I did with the CDN meetup for maybe those who are more interested in sports or another aspect of of the video workflow, you know, potentially. So I love hearing those requests. I am looking at doing more of that next year. I did have an extra room this year where I could do some of those meetups and that was great for NASA, for the CDN session, for one-on-ones as well. So I'm just happy it's over. I don't have to start planning another one until December.

Speaker 3 27:05

But, dan, I want to speak next year. Okay, great, can you add me? Sure, I'll add you in December to the call for speakers list.

Speaker 2 27:15

I did get one or two who were like I want to moderate next year and I was like, okay, let's just slow down a little. Yeah, that's right I'll be happy to talk to you towards the end of the year that's right, I gotta get through this show and the neb does have a post-show wrap-up, as people would imagine, and we go through logistics and what we want to improve upon next year and what may change, but overall logistics was just super, super solid, which was very nice, because when it's not, it makes my job a lot harder.

Speaker 2 27:43

That's right.

Speaker 3 27:44

Yeah, and the sound was good.

Speaker 2 27:45

The sound was great. We know audio issues.

Speaker 3 27:47

Last year it was a little more challenged.

Speaker 2 27:50

That's an understatement, you're being kind.

Speaker 3 27:52

Yeah, that's right.

Speaker 2 27:54

LG gave away a 75 inch tv.

Speaker 3 27:56

That was awesome and I did not win. What happened?

Speaker 2 27:59

you did not mark, you did not. I picked the winner actually the other day and I sent it to lg. Yeah, yeah, you can't be a speaker that's right tv that's, that's the rule.

Speaker 2 28:09

And amazon thanks to them as well, because the fire tv team shipped out 10 fire tv devices cool so we gave those away during select sessions. Next year, we'll have more giveaways as well, because the fire tv team shipped out 10 fire tv devices cool so we gave those away during select sessions. Next year, we'll have more giveaways as well. Yeah, so all in all, I was super happy. Mark, I don't know if you have any final thoughts in terms of what you saw. Uh, some people did ask me who didn't, who did not go like, hey, what's, what was the theme this year?

Speaker 2 28:33

and yeah I always think that's interesting, because every year for the streaming summit there's no theme. It's it's whatever's going on in the last 12 months.

Speaker 3 28:41

Yeah, exactly, yeah, I think yeah it's, it's a good question. And I had someone uh asked me a couple of days ago, uh, you know, and they were looking for this profound insight, and uh, you, on one hand, I was like I'm sorry to disappoint you. I mean, you know, there was, of course, a lot of updates, always a lot of announcements, but as we were just talking and sort of comparing notes, one thing that was interesting relating to AI is clearly, AI is everywhere. You know, if you don't have AI somewhere in your product description or your product name, it's like you're going to go to whatever jail they send you to if you don't get that right. But it's pervasive and it's practical for the most part. Pervasive, meaning, you know, ai is making its way into really every aspect of the workflow of the video production, but especially distribution, streaming, where we're focused. But it's practical. I've seen a lot less, or I saw a lot less of, you know, this kind of pie in the sky. Won't it be cool when kind of demos you know are never real.

Speaker 2 29:55

It was more real world.

Speaker 3 29:57

It was real world and you know, so things like real-time highlights, content analysis, auto tagging, captioning, you know metadata yeah, exactly using, yeah, it just very, very.

Speaker 3 30:08

You know, for the most part practical and real and often actually in production. You know, know which is great. So so that's one comment on AI. The other thing, you know, that I thought was interesting is, you know, there's always the case where new technologies, especially codecs, streaming standards as well yeah, they get announced and there's all this hoopla and then it just takes time for them to make it into production. You know, at scale, you have to get decoders in the market. You know you have to get encoders. You've got to. There's so so many pieces that have to be built. And you know, av1, I think it's fair to say if it's not mainstream, it's around the corner. You, you know, now it depends on the business you're in, but you know, that seemed pretty clear to me yeah, it came up in a few panels and presentations we didn't have any sessions, just on, let's just have a codec battle exactly, and also interesting alliance for open media.

Speaker 2 31:11

I mean they didn't reach out and say, hey, we want to help program things, and some years they do, some years don't but to, to your point. Yeah, it came up, but it wasn't. Let's just drill down into Kodak fights.

Speaker 3 31:21

Yeah, no, but but it's like it's going into production. It's going into production, uh, again, not across the board in all workflows. You know broadcast television is not, uh, you know, at the state supporting AV1, at least as far as I know. But you know it's real. You know the TV 3.0 session for Brazil, you know TV 3.0 in Brazil, that was very interesting. And you know that's the VVC, lcvc, mpeg-h. And you know, my point is is that there it did feel like there was some maturation, you know, of some of these standards which in previous years the conversation is more around. Is it going to happen, you know, or you know when, but the wind is so far off I really don't even care, you know. So let's talk about something else.

Speaker 2 32:11

And now it's, you know so yeah, Well, I'm glad you walked away with that Cause. The number one thing I tell people when I'm thinking about programming a show is it real world information that will help you solve problems in your business today.

Speaker 2 32:23

Yeah, this is not a show about. Here's what'll be happening five years from now. Your company may not exist and you may not have a job. Yeah, you're looking to do more with less. That's. That's what the show is always about. So I was very happy with the content, outside of just one or two sessions where the I think the should have been tailored a better bit better for the audience. I was very happy with the content, and it wasn't future. Here's what's going to happen. To your point. It was this is what we're doing now. Here's where it could potentially go, but let's focus on what's right in front of us.

Speaker 3 32:54

Yeah, yeah, that's always the key. Yeah, it's good.

Speaker 2 32:57

So I'll have all of the slides videos up next few days. Maybe by the time you're listening to this they're already up. What you want to do is go to nabstreamingsummitcom. You can see I already put a link right there that says videos coming soon. That'll go live the moment they're ready. Powerpoint presentations from Fox, YouTube and others. You can just email me, but those will be under the videos once the videos are live. And then, Mark, people should just follow me on LinkedIn because I'm going to be doing some quick posts on LinkedIn on specific sessions and videos. We also have quite a few photos that the NAB photographer was taking that we now have access to Awesome, so I'm going to put some of those up as well. So was taking that we have now have access to Awesome, so I'm going to put some of those up as well. So, now that I'm back and my workload drops by a ridiculous amount, once you do all the follow-up, I'll have time to put more content online, so I'm looking forward to that, but overall, super happy.

Speaker 2 33:47

Thank you to all the sponsors, everyone who attended, all the speakers, of course, who created great content, and if you have any questions following up from the show, you were there you didn't get to meet so-and-so because you ran out of time whatnot? Just hit me up. My job at the NAB show, as I say to everybody, is just a matchmaker. It's to help connect people. I'm a connector, that's what I do. So happy to connect you if it's for the right reason. Happy to connect you, but reach out anytime you want to get feedback from Mark as well about what he thought of NAB. Right, Independent for me. Reach out to Mark super available.

Speaker 2 34:20

Appreciate everyone's time. Appreciate you listening. Get some rest. If you're back from NAB, I still need a couple of days. Get some rest, everyone be safe and we'll talk to you next week.

Speaker 1 34:29

Thanks, If you enjoyed the show, send it to a friend, have questions for Dan or Mark, connect with them on LinkedIn at any time, and be sure to check out Dan's blog at streamingmediablogcom.